Palmer Situmorang & Partners Branding

After Palmer Situmorang & Partners undergo a significant growth in size and profilic stature in 2014, it is decided to start a new chapter of the business accompanied by a new office and a new brand identity.

After evaluating the internation standards law firm, we have identified a typographical approach focusing on the name of “Palmer Situmorang” itself it is the best decision for the firm to move forward. Therefore, the client agreed the new identity should have a fresher look with a new colour combination from the previous brand identity.